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Dean Brown was appointed Princess Cruises’ executive vice president of shore operations in February 2004, bringing his 25 years of company experience to this position responsible for the operation of the line’s shoreside activities. Brown oversees all aspects of the Princess and Cunard global port operations, On Board Revenue activities and continues as chief executive officer of Princess Tours, the subsidiary company that develops, operates and markets cruisetour vacations.
Throughout his career with Princess, he has had responsibility for a wide array of operational areas, and was recently executive vice president of customer service and sales, a position he was appointed to in 2000. In this post he oversaw the sales policies and distribution of the Princess product as well as travel agent support activities. He has been a visible Princess representative throughout the industry.
In addition to his shore operations role, Brown continues to serve as chief executive officer for Princess Tours, a post he has held since 2001, with responsibility for the company’s extensive operations in Alaska including passenger logistics, rail operations, land excursions, hotel operations and construction, and product development. He also oversees the company’s land programs around the world.
Brown began his career at Princess Tours in 1979 in the reservations department and subsequently held management positions in operations, planning and development. He was appointed vice president of reservations and operations in 1989, and promoted to president of Princess Tours in 1995.
Brown has served two terms as chairman of the North West CruiseShip Association (NWCA). Prior to this appointment he served as the organization’s vice chairman and chairman of finance. Brown has served on the Executive Committee of Cruise Lines International Association (CLIA), and represents Princess and Cunard with the International Council of Cruise Lines (ICCL). He also served on the board of directors of the Alaska Visitors Association (AVA) for more than 10 years, holding the position of AVA president in 1996.
A native of Washington, he attended the University of Washington where he received his B.A. degree in communications and history. He and his wife, Susan, have three children and reside in the Los Angeles area.
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